5 good reasons to ‘amp up’ your next event with Social Media Mashup

Author -  Labyrinth Solutions

Social Media Wall, Live Stream or Direct Feeds from Facebook, Twitter and Instagram – whatever you choose to call them, they all do the same job. 

They all make your event a memorable and successful occasion by delivering interactive displays onto large screens of relevant social media posts that have been collected via hashtags and @users. Audiences are encouraged to participate in producing content by seeing posts appear live in front of them. When photos, videos, messages and tweets are created by event guests and publicised live, the audience feels like they are part of the event action, not just passively watching it! Best of all, your event has the potential to become ‘instafamous’ as the viral effect of social media takes hold.

GridAKL-4.jpg

At Labyrinth Solutions we call our tailored service Social Media Mashup; seamlessly blending content from different social media platforms into one attractive display with six striking layouts to choose from or we can customise a layout to suit. This digital marketing ‘works its magic’ by amplifying your event, lifting your brand awareness to new heights and maximising audience engagement opportunities! Read on for 5 good reasons why you should get in touch to discuss having Social Media Mashup at your next event…

  1. Turns your event into a visual feast.
    The large screen that mashes together your social media feeds is a lively, colourful display that will brighten up even the dullest environments – a continually evolving backdrop, with feeds refreshing the display of images and posts.

  2. Grow audiences exponentially through the power of social media.
    We know from experience that one event post can reach more than 500 people – multiple that by a couple of hundred posts and you suddenly have an audience of 100,000. You can make fantastic brand impact without needing to do all the leg work of creating the content yourself! Until now, companies have had to generate a lot of their own content to increase their online presence. With Social Media Mashup, you are incentivising your audience to promote your brand on social media in a way that has real authenticity with consumers...building both brand trust and awareness. At the same time, you can mix your own brand messages and posts in with the audience’s, so there’s still plenty of customisation available.

  3. Injects interaction, fun and a cutting-edge element to your event.
    Social Media Mashup is a simple and effective way of making your brand communicate values of ‘innovation’ and ‘cutting-edge’. This technology will allow your audience to be part of the event in a fun way that still gives you control to moderate and filter live posts.

  4. Connects with modern audiences – particularly youth.
    Millennials are sometimes referred to as the “now generation” and Social Media Mashup is of particular appeal to both their love of social media and appetite for immediacy! Older generations are not far behind them in terms of embracing everything digital – so having Social Media Mashup at your event is bound to be a welcome new focal point.

  5. Measurable results.
    Aiming to increase your brand’s followers, achieve a record number of ‘likes’ or increase engagement with social media? With Social Media Mashup you may be astounded by how a little live interaction goes a long way for boosting typical performance metrics!

 

Get in touch about Social Media Mashup at your event

 

BHive-Banner2.jpg

NZMAwards-Banner-2.jpg

Our Projects

Labyrinth's Outdoor Digital Signage has enabled SIG Whakatane to inform visitors of their Life... Read More

DDO18 incorporated Labyrinth's Social Media Mashup on their main stage... Read More

Labyrinth Solutions worked closely with Barfoot & Thompson's IT specialists to migrate their... Read More

Labyrinth's Internal Communication Channel has enabled our client to reach staff and key... Read More

An Internal Communication Channel was developed for the flexible office space located at Smales... Read More

NZ Direct Marketing Awards incorporated Labyrinth's Social Media Mashup at their 2017-2018 awards... Read More

Labyrinth's Social Media Mashup was the key element of digital signage at the One Day Festival of... Read More

The local residents were excited to see touch windows and digital signage installed at this real... Read More

Our clients have discerning tastes in real estate and also their technology! We've given Property... Read More

A joint venture between Matamata Real Estate and Farmlands Real Estate required us to design their... Read More

LJ Hooker branches in Karaka and Hobsonville took advantage of installing our Touch Window service... Read More

It’s our client's vision to be innovative, lead the industry and surpass expectations, and the 24/7... Read More

A nationwide Digital Menu Board installation is being undertaken within all New Zealand Burger... Read More

The 130 year celebration in 2016 held at the Methven Head Office required a big launch and big... Read More

CaféMedia is seen in selected cafés across Auckland. Café criteria includes serving 4,500+ avg.... Read More

An Internal Communication Channel of 15+ screens was created for multiple requirements at Edmund... Read More

Digital Screens running content through Labyrinth's Contegro Software are displayed proudly in... Read More

A nationwide Internal Communication Channel was developed for the various locations of Hill... Read More

An Internal Communication Channel was created for our client in their 4 nationwide locations. Each... Read More

Fast food locations are an industry that's currently going through many Digital Menu Board... Read More

Customized and up-to-date content for both staff and community which includes the their Radio... Read More

Our 24/7 Real Estate allows passing foot traffic and window shoppers to access Prestige’s extensive... Read More

Our 24/7 Storefront allows passing foot traffic and window shoppers to access The Homestore’s... Read More

Digital signage was required by our client - a busy tourism venture operating at Franz Josef... Read More

Have a good idea for your next project?

We’ll help turn your good idea into an impressive outcome!

Get in touch
© Labyrinth Solutions Ltd