The Latest Take on Window Shopping

Author -  NZ Business

Thursday, 08 June 2017
NZ Business - https://nzbusiness.co.nz/article/latest-take-window-shopping

Technology from Orewa-based Labyrinth Solutions is allowing window shoppers to be decision-makers at the touch of a window. 

Imagine you are walking past shops after business hours and something in the shop window or real estate office catches your eye. You touch the outside of the window and find that you can instruct technology inside the business to provide you with the information that you require to make a decision. You can browse inventory, place an order, organize delivery and pay for it - all from outside the shop front. 

Labyrinth’s new interactive technology is transforming retail precincts, real estate and retail customer buying experiences. The company now offers next-generation, customer-driven touch window technology that allows customers access to the most up-to-date information on products and services from outside the store, and then give delivery instructions and purchase.

Labyrinth Solutions has developed technology allowing customers to browse, send enquiries and purchase goods from outside, just by touching the glass on the storefront.

Orewa based Labyrinth Solutions (link is external) is the first Kiwi business to develop this high-level, through-glass technology allowing customers to browse, send enquiries and purchase goods from outside just by touching the glass on the storefront. 

In addition, Labyrinth Solutions is developing two new exciting features that will make this technology far more intuitive. Their next development is facial recognition using monitor on-chip technology that will adjust the information displayed based on who is looking in the window and identify significant customer traits such as gender and age range, and then present related categories and options to the customer. 

The second new development uses artificial intelligence (AI). Vaughan Reed, managing director of Labyrinth Solutions, envisages Labyrinth’s AI as being the ‘Siri’ of touch window technology. These new developments will provide a whole new innovative marketing platform for customers to experience. 

Real estate and retail are booming industries and the Labyrinth has already captured major New Zealand real estate clients. They have recently completed a nationwide rollout of Labyrinth’s interactive and innovative technology.

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